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Dove Powder Soft Antiperspirant deodorant keeps your underarms soft and dry with a comforting fresh baby powder fragrance. Love touch-me textures? Cashmere jumpers, velvet dresses, or silk sheets... we just love that feeling of softness on our skin. It’s luxuriously comforting, just like Dove Powder Soft Antiperspirant.

Soft as silk, Dove Powder Soft refreshing Antiperspirant reminds us of that comforting baby powder scent we all know and love from our childhood.

This formula doesn’t just feel soft but helps your skin to feel soft too, reducing irritation and helping you stay dry for up to 48 hours of protection. And with ¼ moisturising cream to care for delicate underarm skin, you can enjoy beautifully soft and smooth underarm skin. Applying this antiperspirant after bathing or showering, or at night (when you sweat less) is most effective.

At Dove, our vision is of a world where beauty is a source of confidence and not anxiety. So, we are on a mission to help the next generation of women develop a positive relationship with the way they look – helping them raise their self-esteem and realize their full potential.

Dove believes no young person should be held back from reaching their full potential. Since 2004, Dove has been building self-esteem and confidence in young people – and by 2030, it will have helped a quarter of a billion young people through educational programmes and resources.